C3 Construction.

Improving the digital showroom for a kiwi construction leader.

 
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As part of a wider brand overhaul, C3 Construction trusted us to design and build their new website.

 
 
 

We site mapped, designed and built a Wordpress site with a custom content management system tailor-made for their needs.

Designed to put beautiful photography and videography of their work at the front, and minimise any distractions or superfluous details.

 
 

Our mobile-first approach

As with any new website, we take the approach that the majority of users will be holding it in their hand, and viewing it in a portrait layout.

This isn’t a hunch, we looked at C3 Construction’s analytic data and saw more than 70% of users were on mobile devices.

This approach shapes our design thinking from the start of most website builds.

One of the challenges with C3’s website was that it used auto-play video banners throughout, which can create a larger page load than normal. So we built the site to recognise a mobile connection and use static imagery banners in their place.

Want to chat about improving your online experience?