SkySolar.
SkySolar are a small solar business installing big systems up and down New Zealand. From the largest solar-to-grid system in Canterbury, to the largest solar-battery hybrid installation in New Zealand, they always have something new to brag about. Which is why content marketing works well for them. Every solar brand preaches about sustainability and power savings. SkySolar talks about doing it the right way, using real-world examples.
Website Design & Build
We designed and developed an open-source website solution for SkySolar. A clean design that would allow great content to do the heavy lifting. With great importance in the design stages given to a mobile-first mentality. Content marketing relies heavily on a great user experience once they arrive. The website design was the first step towards engaging those in the market for solar. Next comes the content.
Photography, Video and Copywriting
Great case studies that prove what SkySolar can do were the crucial pieces of content needed in a market full of marketing spin and power promises. We regularly meet and discuss opportunities, write SEO-driven copy, often fly or drive around the country and perform all photography, videography and editing required to produce everything required for a great case study, all in-house.